MUSAY

OVERVIEW

MUSAY is revolutionizing museum engagement by offering a mobile-first platform tailored to bridging the gap between cultural institutions and younger, more diverse audiences worldwide. As the envisioned social network for arts and culture aficionados, MUSAY is curating a rich collection of museum content from major cities across the U.S., and offering it to anyone with a mobile phone.

Embracing the ethos of accessibility and inclusivity, MUSAY has partnered with Silent Howl Studios to craft their MVP native app in preparation for their initial launch on the App Store. With meticulous attention to user experiences and seamless functionality, Silent Howl and MUSAY aim to usher in a new era of interactive museum exploration and community-driven cultural appreciation.

Silent Howl Studios transformed the UX/UI of the MUSAY app, collaborating closely with the team to ensure a seamless App Store debut.

SCOPE OF WORK

Audit existing designs — conducting detailed analyses of interface interactions, navigation flows, and user feedback, the audit identifies areas for improvement and optimization

Update UI — redesigning assets, adjusting layout structures, optimizing typography and color schemes, and improving overall usability

UX architecture — create and cultivate new flows and social interactions such as: commenting, messaging, posting and following

Collaborative design — engage in weekly Q&A with engineering teams, product management and company leadership; working hand in hand to synchronize efforts and drive progress.