HEALTHSHERPA
OVERVIEW
HealthSherpa simplifies the process of enrolling in Affordable Care Act (ACA) health insurance by offering a user-friendly alternative to Healthcare.gov. As a certified federal partner, the platform allows individuals to compare plans, determine eligibility for subsidies, and enroll in coverage—all in one place. HealthSherpa also supports insurance agents, brokers, and partners through a robust enrollment and management platform.
At HealthSherpa, Makiko Harris led UX design and user research for health insurer integrations. She collaborated closely with engineering and partner teams to ensure a seamless experience for users enrolling in ACA plans through insurer-branded portals. Her work included mapping end-to-end user flows, conducting usability testing, and designing scalable interface components to support diverse carrier requirements—ultimately enhancing the accessibility and usability of the ACA enrollment process.
WHAT WE DID
Led UX & Product Design
Designed intuitive user flows and interfaces to support ACA health insurance enrollment, ensuring clarity and ease of use across web and mobile platforms.
Maintained and Evolved Design System
Managed HealthSherpa’s design system, creating reusable components and design patterns to ensure consistency and scalability across products.
Managed Whitelabel Integrations for Health Insurers
Oversaw UX design for insurer-branded portals, collaborating with engineering and partner teams to implement and customize whitelabel solutions for multiple carriers.
Conducted User Research
Planned and executed user research sessions to identify pain points in the enrollment experience, turning insights into actionable design improvements.